About Vitalify
We're building a calmer, more sustainable way to improve wellbeing, one day at a time.
From the clinic to everyday life
We've worked on clinical-grade AI before — RetinEye AId, our retinal imaging assistant. With Vitalify, we're bringing that same precision to a question millions face every day: "what should I do today?"
Why Vitalify?
Small daily actions, personalized plans, and gentle nudges — without overwhelm. Health isn't a marathon you sprint, it's a rhythm you build.
Our story
Umut Kutlu & Ali Eren Karadağ at ITS Istanbul Summit 2025
Vitalify started with a simple observation: most people don't fail at health because they lack information. They fail because plans don't fit their lives.
We come from a healthcare and AI background — building tools that doctors trust. But we kept seeing the same gap: between a great clinical recommendation and what actually happens on a Tuesday afternoon when you're tired, stressed, and hungry.
That's why we started Vitalify — to bridge that gap with AI that meets you where you are, not where a textbook says you should be.
What we believe
Sustainable over perfect
Small steps you can repeat beat "ideal plans" you can't.
Personalized by design
Your plan should fit your time, preferences, and constraints.
Clarity builds confidence
You should understand why a suggestion appears.
Privacy matters
Your wellbeing journey is personal. Your data should stay under your control.
Milestones & programs
Backed by leading programs and institutions in the Turkish tech and healthcare ecosystem.
TÜBİTAK BİGG
Pre-seed investment
DT Launch Pad
Incubation graduate
İTÜ MedTech Program
Incubation graduate
AWS Activate Program
$25,000 in credits
KOSGEB İş Geliştirme Programı
1.5M TL credit support
Haydarpaşa Numune Hospital
1 retrospective clinical study
Growing within İTÜ's entrepreneurial culture and ecosystem shaped how we think about healthcare — combining rigor, empathy, and the freedom to build something new.
Where we build
Reşitpaşa Mah. Katar Cad. İTÜ ARI Teknokent 3 Binası No: 4 / B204, Sarıyer, Istanbul, Turkey 34467